Why TAP?

Why TAP?

Since TAP’s social thanking platform was launched in January 2019, it has already made a positive impact on society, with a focus on supporting keyworkers in the healthcare and education sectors.TAP is committed to creating a positive world where giving and receiving thanks is the norm not the exception.Here’s what TAP’s community has to say about its impact on those working within Healthcare, Social Care, Education and Fire & Emergency Services, especially given that both sectors face similar challenges around staff recruitment, recognition and retention.

TAP is committed to creating a more positive world where giving and receiving thanks is the norm not the exception by making it easier to thank the Unsung Heroes in Healthcare, Social Care, Education and Fire & Emergency Services.

It has never been more important to show our gratitude to Healthcare, Social Care, Education and Fire & Emergency Services workers, especially in these unprecedented times. TAP’s social thanking platform makes it easier for people to thank society’s Unsung Heroes. Thanking is a simple yet positive action that hugely benefits both the recipient and the giver of thanks. We believe that by enabling members of the public to quickly and easily thank, we can end the culture of complaining and replace it with one of thanking it and showing appreciation. It’s a big dream but one we are determined to fulfil. To register and to send messages of thanks is quick and easy (it literally takes a minute) and users can do so via almost any digital channel. The aim is to reduce barriers to sending messages of thanks (barriers like not knowing the contact details of the person you want to thank, or not having the address of the organisation, or not having time to post a card or say thanks in person). Through TAP’s platform all you need is one minute, the name of the person you want to thank and where they work and away you go! TAP is designed to enhance the mental well-being of key workers in healthcare and education, with no cost to organisations and no implementation processes. While raising much-needed funds. To offset the decline in cash donations, in part due to the COVID-19 crisis, organisations need to offer a new approach. This is why TAP is partnering with GiveTap, a flexible and digital donations solution for fundraising, which includes the collection of donor Gift Aid details. TAP now enables organisations to collect donations in a range of ways from QR codes on posters to URLs in emails and social media, all proven to generate greater levels of funding.


As a further benefit, TAP is working with corporate partners like BookLife Publishing and M&L Healthcare to provide matched funding meaning that each donation is worth much more to an organisation.


If you’d like to give a match funding donation to one of TAP’s Unsung Hero Organisations, please visit our donation page.